IN BED creates thoughtful textiles and offers a range of curated essentials for everyday life. 

Founded in 2013 by stylist  & entrepreneur Pip Vassett, IN BED is driven by the creative space; the type of home or studio that is so full of warmth and character that you never want to leave. We aim to foster  this kind of environment by producing timeless, utilitarian and beautiful products for the everyday, that will be lived in and loved for years to come.

IN BED products are sourced and made with love from all over the globe using only high quality, natural materials which we believe to be the most beautiful, enduring and environmentally friendly.

We work closely with a small number of trusted suppliers both locally and internationally whom we have built strong relationships. We always ensure that ethical and eco-friendly production practices are maintained and aligned to IN BED’s social and environmental guidelines. Never compromising on an exceedingly high standard of material and craftsmanship.

Since its inception, IN BED has grown to be an internationally respected homewares and lifestyle brand. With a focus on producing the highest quality textiles across bedding, sleepwear, bath and kitchen, as well as strong retail partnerships with like-minded and respected brands sourced both locally and abroad.

As the brand continues to grow, so does IN BED’s social responsibility. Since 2017, we have partnered with the charity organisation Women's Community Shelter, with monthly donations from product sales, and bedding sets for the shelters. IN BED is extremely proud of the work we do with WCS, and privileged that we have the opportunity to work with such an important organisation.

In May 2018, we opened the doors to our first flagship store in Paddington, Sydney, bringing the IN BED brand experience to life within a curated retail space. An environment that encourages all visitors to linger, and experience the tactility, quality and warmth of our products.