The Bedside — Edition No. 1

Sunday April 16th, 2025: Creating a Sanctuary

The Bedside is a monthly-ish newsletter from founder Pip and our team at IN BED. With a focus on IN BED goings-on and a place to share things we love and that are bringing our team joy.

This week marks the launch of our first book, Sanctuary: Creative Homes With Intention, Meaning & Beauty. Inside we feature and celebrate some of our favourite Journal articles from our first 10 years. When I first dreamt up IN BED, I knew that featuring real, creative people at home - and how they lived and made a life - was something I wanted at the heart of the brand.

In 2025 this feels fairly obvious and almost second nature - most online retailers have a ‘Journal’ - but back in 2013, it was far from it, especially for a home textiles brand. There were wonderful interior blogs (The Design Files, The Selby) & magazines (Apartamento, The World of Interiors etc), but the idea of a brand creating & placing such importance on these kinds of stories, and of featuring homes that were imperfect, personal and creative - it wasn’t really a thing.

Since launching IN BED we’ve featured over 400 homes across the globe. Share houses, tiny studios, architectural feats, rambling country homes, brutalist inner city apartments and more. They’ve been wide ranging in location and styles to say the least, but one thing they all have in common, is heart. They have been lovingly pieced together by their inhabitants who have in turn, created a Sanctuary of their own. How lucky we are they have invited us in and shared their world with us.

As I write in the book’s introduction, these stories offer valuable lessons about the universal truths of creating a home and sanctuary, no matter where you are in the world:

Namely that it’s not effortless. It takes time and intention — slowly building a collection and a home over the years, finding pieces that hold both meaning and beauty to you.

And that showing love and care to your home is an act of self-love — and love for those with whom you share it. A true sanctuary can ease the stress of a hard day, bring family closer, and foster creative connection.

What has always been my hope with the Journal and with these stories is that it inspires people to create their own little sanctuary, wherever - and however - that may be. 

I’d be remiss not to send a HUGE thank you to the many, many incredible contributors we have worked with on the Journal — photographers, writers, editors — and, of course, to those who have so kindly invited us into their homes.

And finally, to everyone who has read, subscribed, or simply clicked on these stories over the years — this book, our Journal, and our little IN BED world wouldn’t be possible without you. A million thank you’s. xxx